VA-GARMENT'S BRANDING
Breaking away from the stereotypical urban trends affiliated amongst our common society, and with both of us growing up in the South/South East of London our main aim was to produce a brand that could change perceptions and break barriers of what a modern youth culture, specifically young black youths felt were socially accepted.
Its our uninspiring backgrounds, surroundings and pessimistic attitudes were faced with, that spurred us on to create VA-Garments and create an impact on Urban Fashion. VA-Garments is characteristically recognised for its creative design, built up of block, geometric shapes, juxtaposing primary and secondary colours combinations with detailed attention paid to the experimental and unique cut and construction of a simple Menswear and Womenswear Range.
INSPIRATION
We are inspired simply by vision to take a simple Menswear garment and implicate a different colour, print cut and form in an experimental and unique way. By doing so this gives a fresh and innovative alternative to our urban society. VA-G ranges from the more commercial Urban Range of sweaters and T.shirts to the more experimental and expressive tailored garment for both Menswear and Womenswear which includes Jackets, Fleeces and more.
FUTURE ASPECTS
This includes making clothes of quality for our target market. Not only will we aim for UK base establishment which has already at this moment in time growthed but International status
